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So far simon has created 34 blog entries.

Top Tips For Doing Media Interviews Remotely

Like everything else in society, the Coronavirus is having a profound effect on the news business. In particular demand for news, which has seen a slow decline over the last few years has suddenly experienced a significant spike.  The BBC News Channel, for instance, has enjoyed its largest weekly audience since 2015.  Meanwhile, Channel 4 [...]

By |2020-03-23T12:16:30+01:00March 23rd, 2020|Media Training|0 Comments

What should your coronavirus/COVID-19 statement say and how do you write one?

Another ping, another email, another statement about COVID-19. I’ve been writing a considerable amount of these statements over the last couple of weeks, as you can imagine. I’ve written position papers, crisis strategies and serious incident responses for all kinds or organisations over the last quarter century but this has led me into new territory. [...]

By |2020-03-18T13:10:26+01:00March 18th, 2020|Crisis communication, Speech Writing|0 Comments

Mistakes Lawyers Make in Media Interviews

Our media training courses for law firms are always positive, uplifting affairs. However, we do look at the mistakes that lawyers make when doing media interviews so that they can avoid them and learn and improve as the course develops. Having worked with a number of magic circle and silver circle law firms over the [...]

By |2020-03-18T12:39:53+01:00March 16th, 2020|Media Training|0 Comments

Corona Virus Interview Blog

Unless you’ve been hiding under a stone on the planet Mars (where at least you’d be safe from infection), you’ll have heard that the country is braced for a rapidly increasing number of cases of Coronavirus.  As providers of media training courses, crisis communications courses and advisers on corporate message development and testing we’re always [...]

By |2020-03-10T14:01:37+01:00March 10th, 2020|Media Training|0 Comments

Media training interview tips for fashion and clothing industry professionals

The fashion and clothing sector has always been fast moving and subject to constant change – that’s one reason why people love working in it.  With recent challenges such as the financial pressures on high street retailers, the difficulties of managing reverse logistics and a greater focus by governments and customers on the supply chain [...]

By |2020-03-03T16:59:06+01:00March 3rd, 2020|Media Training|0 Comments

Boost your confidence in presentations – lessons for Mark Zuckerberg

“He may have become a billionaire by the age of 23 but Mark Zuckerberg still used to get so nervous before public speeches that his PR team had to blow-dry his armpits before he went on stage,” The Times reported yesterday. Someone pointed it out in one of our presentation courses. Unlike the perspiration brought [...]

By |2020-02-21T10:23:45+01:00February 21st, 2020|Presentation Training|0 Comments

Media training interview tips for architects

The British fascination with homes continues and, if the government really does build the hundreds of thousands of new houses and flats that it has promised to build, then media interest in this area will grow. We provide media training for architects and interior designers and during our workshops we help them to do media [...]

By |2020-02-18T11:56:33+01:00February 18th, 2020|Media Training, Uncategorised|0 Comments

Number 10 bans certain media from its briefings. So what happens if you fall out with a journalist?

Following their well publicised falling out last week it’ll be interesting to see how relations between the Number 10 press office and the lobby fare over the next few days. One of the issues we often look at during our media courses is what to do when relationships between an organisation and a journalist come under [...]

By |2020-02-11T17:47:26+01:00February 11th, 2020|Media Training|0 Comments

How to increase the chances of a journalist using your quote as a spokesperson

We spend quite a lot of time in our media training courses working with spokespeople of all kinds of organisations alongside their PR consultancies and inhouse communications teams to help them to create and test messages and quotes. One question that always arises is how do I make it more likely that the journalist will [...]

By |2020-01-28T12:25:27+01:00January 28th, 2020|Media Training|0 Comments

What can media training teach the denizens of Davos?

Pity the poor billionaires.  They might have crisp, fresh snow and winter sunshine, private jets rather than check-in queues, champagne on tap and hotel suites larger than many people’s homes but those attending Davos this week are under attack. Although around 3,000 people will be present Boris Johnson has reportedly banned ministers from attending, in [...]

By |2020-01-21T19:06:51+01:00January 21st, 2020|Media Training|0 Comments