image credit: fortune.com Controversial statement number one: Donald Trump is an effective communicator. Controversial statement number two: Organisations can learn from him. I should preface this comment by saying that I’m not a fan of the 45th president of the United States or his policies but, I would argue, he’s an effective – if slightly [...]
As the general election campaign gets under way politicians are increasingly being accused of not answering the questions put to them by interviewers. During discussions with an audience there has been laughter and hoots of derision when a member of the political class, as they’re described these days, blatantly dodges a question. People often [...]
Image: BBC Poor Prince Andrew. At least that’s how he’d like us to feel. And, in a way I do feel sorry for him. But not because of the onslaught of unsavoury allegations and unflattering headlines that he’s had to suffer. No, I sympathise with the prince because he’s been so badly advised. I’ve [...]
Whether you’re doing a media interview yourself or preparing a colleague or client for one, it’s easy to forget some of the basic rules. Very often we find our media training courses that people are, quite understandably, so focused on their messages and the aspects of the interview that are most important to them that [...]
Our podcast courses are becoming more popular than ever and that’s hardly surprising given the growth of this kind of audio content. According to a recent report by Ofcom “Around 7.1 million people in the UK now listen to podcasts each week. That’s one in eight people and is an increase of 24% over the [...]
Five ways that architects can do better media interviews The opportunities for architects and interior designers to speak to the media are myriad and growing. Newspapers, magazines, specialist publications, TV programmes and bloggers are all looking for beautiful homes and interesting buildings to report on. A few years ago, architecture writer and critic Tom Dyckhoff [...]
(image credit: PA) The last of the political party conferences starts this week as the Conservatives gather in Manchester and, as is traditional, the party leader, in this case Boris Johnson, was interviewed on Sunday morning by Andrew Marr. The stakes are high for any senior politician doing an interview at a time when [...]
One of the points we always make during our media training courses for lawyers is that journalists love case studies. Our tutors, who are all working reporters, will encourage their interviewees to include them when they’re out doing their day jobs. Stories do two things. First, they illustrate an idea. You can describe in [...]
At Communicate Media we provide media training for law firms in London, throughout the UK and around the world. The solicitors and barristers that we work with have interesting topics to talk about and they’re lively and challenging media training course participants. Having said that, we’re always aware that lawyers and journalists are very [...]
It’s a tough challenge and it’s getting tougher – how do you capture the attention of your audience during a presentation or media interview and retain it? Our attention spans are notoriously becoming shorter than ever. One of the things that participants always ask for during our presentation training and media training courses is [...]
