About Simon

Simon has 25 years’ experience in communications training and development. He is a media interview and presentation coach, as well as teaching both presentation writing and delivery.

Media training for architects: Five things that you should never say to a journalist – and what you could say or do instead

As we explain in our specialist media training courses for architects, what you shouldn’t say or do to a journalist during an interview is as every bit as important as what you should say and do. So, here are our top media interview no-no’s – plus some suggestions about what you should say or do [...]

By |2021-04-15T15:46:14+01:00April 15th, 2021|Uncategorised|0 Comments

Five ways an architect can increase the chances of a journalist getting their point and quoting them correctly.

Participants in our specialist media training courses for architects who have already had some experience with the media often complain that when they read the article that they’ve given a quote for the journalist they spoke to has not got their message and somehow grabbed the wrong end of the stick.  It’s annoying and disappointing [...]

By |2021-04-09T12:50:09+01:00April 8th, 2021|Uncategorised|0 Comments

This week the Today programme featured an interview on the subject of Sir Lenny Henry’s open letter to the black community, calling on them to get vaccinated.

In the letter, which is signed by film stars Chiwetel Ejiofor and Thandie Newton, author Malorie Blackman and radio DJ Trevor Nelson, Sir Henry acknowledges the “legitimate worries and concerns” that people have, adding: “We know change needs to happen and that it’s hard to trust some institutions and authorities.” Today asked two guests to [...]

By |2021-04-01T14:33:07+01:00April 1st, 2021|Uncategorised|0 Comments

The new Downing Street media briefing room makes news itself – for the wrong reason

ITV News this week revealed the first pictures of the new Downing Street media briefing room. The aim of this new facility is to improve the media relations operation of the government. You might not have £2.6million to spend on a studio but what does the new White House style media briefing room tell us [...]

By |2021-03-19T16:07:57+00:00March 19th, 2021|Uncategorised|0 Comments

Informative and sympathetic – but two things were missing from a law lecturer’s BBC Breakfast interview

This morning BBC Breakfast explored the continuing fallout from the murder of Sarah Everard by talking to Jenny Barksfield, Deputy Chief Executive of the PHSE Association and Dr Jane Krishnadas, a Senior Lecturer in Law at Keele University.  The “one plus two” as it’s known in the trade, meaning a presenter plus two guests, is [...]

By |2021-03-17T11:03:32+00:00March 17th, 2021|Uncategorised|0 Comments

Five ways in which lawyers can increase the chances of a journalist quoting them correctly.

Lawyers who have done our media training courses for law firms and who have had some experience with the media often mention this to us.  They’ve done an interview and then clicked on the outlet’s website to read the article only to find that the journalist they spoke to hasn’t got their message.  We’re talking [...]

By |2021-03-17T10:54:53+00:00March 17th, 2021|Uncategorised|0 Comments

Charity spokeswoman shows how to avoid difficult, irrelevant questions

Speaking on Good Morning Britain on International Women’s Day Sarah Brown was thrown a number of questions by Piers Morgan that had little to do with what she was booked to talk about – and that risked drawing her into controversy.  We provide media training for charities and prominent spokespeople.  Charities like the fact that [...]

By |2021-03-10T10:23:29+00:00March 10th, 2021|Uncategorised|0 Comments

Five things that a lawyer should never say to a journalist

At Communicate Media we use working journalists, operating under strict NDAs.  The fact that our trainers are out there working in the fast changing world of the media means that they can bring their direct, current experience to bear when we do our media training.  It keeps their recommendations and advice up to date but [...]

By |2021-03-09T11:52:19+00:00March 9th, 2021|Uncategorised|0 Comments

Does tonight’s Harry and Meghan interview have anything to teach those working in media training and corporate communications?

It might be a tabloid sensation but does tonight’s Harry and Meghan interview have anything to teach those working in media training and corporate communications? At Communicate Media, we work with everyone from celebrities preparing to do interviews to launch films and books to law firms who might be called on to comment on an [...]

By |2021-03-08T17:56:27+00:00March 8th, 2021|Uncategorised|0 Comments

The BRICS man comments on the Budget – how did he do?

Among the army of commentators invited by the media to give their views on yesterday’s budget was Jim O’Neill.  The former chairman of Goldman Sachs Asset Management and former Conservative government minister is one of the country’s foremost economists and the man behind the phrase “the BRICs”. His economic credentials are impressive but how did [...]

By |2021-03-04T17:01:15+00:00March 4th, 2021|Uncategorised|0 Comments
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