About Simon

Simon has 25 years’ experience in communications training and development. He is a media interview and presentation coach, as well as teaching both presentation writing and delivery.

Five things that a lawyer should never say to a journalist

At Communicate Media we use working journalists, operating under strict NDAs.  The fact that our trainers are out there working in the fast changing world of the media means that they can bring their direct, current experience to bear when we do our media training.  It keeps their recommendations and advice up to date but [...]

By |2021-03-09T11:52:19+00:00March 9th, 2021|Uncategorised|0 Comments

Does tonight’s Harry and Meghan interview have anything to teach those working in media training and corporate communications?

It might be a tabloid sensation but does tonight’s Harry and Meghan interview have anything to teach those working in media training and corporate communications? At Communicate Media, we work with everyone from celebrities preparing to do interviews to launch films and books to law firms who might be called on to comment on an [...]

By |2021-03-08T17:56:27+00:00March 8th, 2021|Uncategorised|0 Comments

The BRICS man comments on the Budget – how did he do?

Among the army of commentators invited by the media to give their views on yesterday’s budget was Jim O’Neill.  The former chairman of Goldman Sachs Asset Management and former Conservative government minister is one of the country’s foremost economists and the man behind the phrase “the BRICs”. His economic credentials are impressive but how did [...]

By |2021-03-04T17:01:15+00:00March 4th, 2021|Uncategorised|0 Comments

Why journalists like bad news – and how you can benefit from this

It’s a question we’re often asked during our media training courses when we look at how journalists work and what makes a story. We hand out some newspapers (remember those) and ask the participants to flick through them and think about what they’ve heard on the radio, seen on television or picked up from their [...]

By |2021-03-01T16:45:15+00:00March 1st, 2021|Uncategorised|0 Comments

In Praise of Jargon

OK, I’m being deliberately controversial there with my headline but when is it OK to use jargon in a media interview? We often find our journalists having this discussion with participants at the start of our Media Training Courses and our Business Writing Courses.   The Telegraph makes great fun last week, of Matt Hancock’s liberal use [...]

By |2021-02-15T16:56:43+00:00February 15th, 2021|Uncategorised|0 Comments

How lawyers can quote figures more effectively during media interviews and presentations

As the leading media training and presentation consultancy for law firms we quite often find that lawyers participating in our media coaching sessions have to mention figures.  It might be sums of money or the growth rate of a particular business sector.  The lawyers we train can also find themselves talking about issues such as [...]

By |2021-02-15T16:15:27+00:00February 5th, 2021|Uncategorised|0 Comments

10 things you should never say to a journalist – and what you could say or do instead.

We've had a bit of fun with this one!  All of our media trainers are working journalists and so when we asked them which phrases or comments really annoyed them or caused them to roll their eyeballs when they’re out in the field reporting, the answers came back thick and fast. What not to say [...]

By |2021-01-28T13:31:25+00:00January 28th, 2021|Uncategorised|0 Comments

How does Joe Biden’s speech compare to one delivered by the previous Democrat inhabitant of the White House?

It’s probably one of the most difficult speeches that any incoming president of the US has had to make. As a speechwriter, I often refer clients to President Obama’s first inauguration speech.  It’s a treasure trove of good speech content. There’s poetry, there’s the big picture, there are rhetorical flourishes and there are stories. It [...]

By |2021-01-21T15:44:57+00:00January 21st, 2021|Uncategorised|0 Comments

How to gain control of a media interview

Who is in control during a media interview – the journalist or the interviewee? It’s a question that often comes up at the beginning of our media training courses. At Communicate Media we discuss the aims and objectives of our participants before we start.  Who is in the driving seat during an interview – and, [...]

By |2021-01-14T10:40:18+00:00January 14th, 2021|Uncategorised|0 Comments

Five ways to increase the chances of a journalist getting your point and quoting you correctly.

It’s an issue that’s often mentioned by the participants in our media training courses who have already had some experience with the media. They open a newspaper or magazine or click on a website to read the article that they’ve done an interview for.  Unfortunately, the journalist they spoke to has not got their message [...]

By |2021-01-07T12:58:11+00:00January 7th, 2021|Media Training|0 Comments
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