Ensuring that your organisation is cohesive when communicating with the media is particularly important, and it’s something that we look at carefully when we work with PR companies and in-house communication teams during our Media Training courses. The risk is that if you have various people doing media interviews and communicating with journalists, they might [...]
P&O is making the news for all the wrong reasons at the moment. Almost every company has to rationalise its operations or make redundancies once in a while, and these difficult decisions can not only be painful for those directly affected by them but can also damage the reputation of the organisation itself. We frequently [...]
When he gave up a successful career as an actor playing the president of his country to become… the president of his country, Volodymyr Zelensky could probably not believe that his life could become more unusual. And yet now he finds himself one of the key actors in the largest armed conflict in Europe since [...]
As the specialist Media Training company for law firms, we’re often asked during our Media Training sessions for lawyers about what questions they might get from a journalist. We know that lawyers like to be prepared, and we emphasise during our training courses that preparation is the key to doing a good media interview. It [...]
How do I Engage with a Journalist Effectively? Essentially, to engage with a journalist, give them a good story – it’s a simple as that! Suppose you can offer them something relevant to the target audience that those readers, viewers, or listeners didn’t previously know. In that case, a journalist will be happy to talk [...]
The Number 10 Party Scandal – How NOT to do Crisis Communications Go on, admit it. Most of us have been to a party at some point in our lives and regretted it afterwards for whatever reason. However, there can’t be many get-togethers that have caused so much trouble and provoked so much anger [...]
Graff, the jewellery company, is the latest victim of a hacking incident that threatens to publish the personal details of many celebrities and VIPs. Donald Trump, David and Victoria Beckham, Tom Hanks and Oprah Winfrey are reported to be among the victims of the Graff attack. We, at Communicate, were particularly interested to read about this [...]
The Facebook, Instagram and WhatsApp outage has brought chaos not just to those of us who use it to keep in touch with family and friends, but businesses that rely on social media apps to communicate with colleagues to promote themselves. At Communicate Media, we provide media training courses and crisis media training courses to [...]
We start most of our media training courses with an exploration of what makes a story for the media and why journalists might pick up on one event and cover it rather than other happenings around the world. This morning one of our media coaching course participants mentioned the controversy around representative Alexandria Ocasio-Cortez’s visit [...]
Tiffany & Co’s new campaign “About Love” featuring Beyoncé wearing its 128.54-carat yellow Tiffany diamond “is not about love at all,” reports NBC, the diamond’s “82 facets reflect an ugly truth and an unfinished story of white supremacy and colonialism that is difficult to ignore.” The Times in London reports that Beyoncé has been “accused [...]
