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News2019-12-23T14:05:47+00:00

How to increase the chances of a journalist using your quote as a spokesperson

We spend quite a lot of time in our media training courses working with spokespeople of all kinds of organisations alongside their PR consultancies and inhouse communications teams to help them to create and test [...]

By |January 28th, 2020|Categories: Media Training|Tags: , , |

What can media training teach the denizens of Davos?

Pity the poor billionaires.  They might have crisp, fresh snow and winter sunshine, private jets rather than check-in queues, champagne on tap and hotel suites larger than many people’s homes but those attending Davos this [...]

By |January 21st, 2020|Categories: Media Training|Tags: , , , |

Jess Phillips on Andrew Marr – the media training lessons for corporate spokespeople

And they’re off! A clutch of Labour politicians have thrown their hats into the ring to succeed Jeremy Corbyn and yesterday on Andrew Marr, outsider Jess Phillips made her first major pitch for the job. [...]

The ’empty chair’ experience

image credit: sutherland echo   It’s not just politicians who can find themselves subjected to the “Empty chair” experience…. In media management terms one issue that this general election will be known for is the [...]

Donald Trump: A model for effective communication.

image credit: fortune.com Controversial statement number one: Donald Trump is an effective communicator.  Controversial statement number two: Organisations can learn from him. I should preface this comment by saying that I’m not a fan of [...]

Answer the question!

As the general election campaign gets under way politicians are increasingly being accused of not answering the questions put to them by interviewers.  During discussions with an audience there has been laughter and hoots of [...]