News
We’ve helped hundreds of organisations and individuals around the world since 1994, see what they have to say about us.
Media training for CEOs – what this week’s interview with Dame Carolyn McCall tells us
Media training for CEOs – what this week’s interview with Dame Carolyn McCall tells us In our media training for CEOs, we look at examples of CEO interviews to pull out learning points for the chief execs and their public relations teams who we work with. We know that...
Crisis communications training for fashion brands – what the Asos cyberattack tells us
Crisis communications training for fashion brands – what the Asos cyberattack tells us Another week, another retailer hit by hackers. It’s little wonder that more and more companies are asking us about our crisis communications training for fashion brands. The...
Media training – the benefit to PR professionals and press officers
Media training – the benefit to PR professionals and press officers People sometimes ask us, “What is the benefit of media training to PRs?” We know that media training can help their clients to prepare for journalist interviews. It can ensure that they're clear on...
Media training for housebuilders
Media training for housebuilders As the government promotes its programme to build more homes, media training for housebuilders is increasingly important. Already we’ve seen growing interest by the media in house builders and construction companies. Journalists have...
Vinted – crisis communications lessons for fashion brands and retailers
Vinted – crisis communications lessons for fashion brands and retailers Why do fashion brands need crisis Communications training? People sometimes ask. Our crisis communications media training for fashion brands and online retailers is in more demand than ever. The...
Media training for barristers – five top tips
Media training for barristers – five top tips Why are our media training courses for barristers increasingly popular? It’s probably for a number of reasons. The media will always want to talk to barristers. This is because journalists are looking for credible,...
Media training for financial services firms – what we can all learn from Fed chair Kevin Warsh’s communications style.
Media training for financial services firms – what we can all learn from Fed chair Kevin Warsh’s communications style. As the leading provider of media training for financial services firms, we were particularly interested in a recent critique by the FT of Fed chair...
Media training for consumer brands – five top tips
Media training for consumer brands – five top tips Our media training courses for consumer brands are increasingly popular among property PRs and in-house media relations teams. That’s because shrewd public relations consultants realise that it’s one thing to secure...
Media training for retailers – five common pitfalls to avoid when doing media interviews
Media training for retailers – five common pitfalls to avoid when doing media interviews There’s growing interest in our Media Training for retail brands. And this is hardly surprising. The media loves to talk to retailers. Whether they’re writing about the state of...
Media training for retailers – handling difficult questions and issues
Media training for retailers - handling difficult questions and issues In our media training courses for retailers, we look at how their spokespeople can handle difficult questions. Very often these relate to job losses. Sadly, over the last few weeks and months,...
It’s a question that we often hear in our media training courses: “Why do journalists like bad news?”
It’s a question that we often hear in our media training courses: “Why do journalists like bad news?” Look at any news website and you’ll see the same words: “Shock,” “fear,” “fury,” “anger,” “threat,” “scare,” “risk,” and “danger,” among others. I won’t go on and...
Writing courses for law firms – five reasons why your firm’s writing might be failing
Writing courses for law firms – five reasons why your firm’s writing might be failing As we explain in our writing courses for lawyers, grabbing people’s attention has become more of a challenge than ever before. We have approximately 100,000 words beamed at us every...