Media interview training – successful phone interviews with journalists

The chances of a journalist interviewing you on the phone were already increasing rapidly before coronavirus hit. Now it’s even more likely, as we point out to people in our media interview training. Although they can get more from a face to face interview, journalists are very happy to interview people on the phone [...]

By |2020-11-26T13:58:31+00:00July 21st, 2020|Media Training|0 Comments

Media coaching courses. Shock: politician concedes point during interview

The Chancellor did something on the Today programme that politicians almost never do - and as someone who has provided media training for politicians and other prominent people for many years, it warmed my heart to hear him do it.  As providers of media coaching courses it immediately grabbed our attention. This rare moment came [...]

By |2020-11-26T13:58:31+00:00July 9th, 2020|Media Training|0 Comments

Downing Street’s new on-camera briefings – the lessons for media training and corporate communications

Downing Street is planning to overhaul the government’s communications operation and to move towards televised media briefings similar to those used at the White House.  The daily Coronavirus briefings which ended a few weeks ago will act as a model. The Financial Times reported at the weekend that an experienced broadcaster is being sought by [...]

By |2020-07-07T11:24:44+01:00July 7th, 2020|Media Training|0 Comments

Six barriers to effective communication for architects

Essentially what we do as a company is to help architects and those who work for architectural practices to communicate more effectively with the people they need to talk to. This communication is often with journalists in our media training courses and crisis communications courses but it could also be communication with internal audiences within [...]

By |2020-11-26T13:58:32+00:00July 2nd, 2020|Media Training|0 Comments

Nelson Mandela’s widow shows how to do a great media interview

I was going to write my interview of the week blog about the Archbishop of Canterbury’s appearance on the Today programme on Friday but it was actually the interview that followed his that struck me as the more interesting.  It offers some useful insights from the point of view of media training and how to [...]

By |2020-06-30T08:43:06+01:00June 30th, 2020|Media Training|0 Comments

Your spokespeople aren’t getting enough media coverage? Here’s why and how to fix it

Very often when we start one of our media training courses the PR professionals and Comms people that we work with mention that as well as handling difficult issues, on the proactive side, they’ve been struggling to create positive coverage.  This might include their efforts to “piggyback” off a running media story.   When a report [...]

By |2019-08-21T15:31:21+01:00March 26th, 2019|Media Training|0 Comments
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