The rail strike – a Media Training perspective The rail strike is dominating the headlines and will continue to do so for the next few days. Depressingly, we might be here again on a number of occasions over the next few months with new strikes threatened. As a Media Training consultancy working with many travel [...]

There aren’t many people who have handled a crisis worse than Neil Parish; the Conservative MP caught watching pornography in the House of Commons. In our Media Training and crisis communications training courses, we’ve been discussing this sorry tale and asking what it means for those in corporate communications who find themselves managing crises and [...]

Two royal family members made the headlines this week but for very different reasons. For those interested in corporate communications and media interview skills, the very different approaches to interacting with the press of the Queen and her grandson, Prince Harry, offer some interesting lessons. For somebody who never does interviews, the Queen is a [...]

As the Ukraine tragedy unfolds here in the UK, there’s been considerable discussion about what action should be taken against the Russian oligarchs who live in the country. From a media training perspective, this is quite an interesting angle on a story that, quite understandably, is dominating the news. Why is the oligarch element of [...]

Another leader falls for the “I-didn’t-know-that-my-comments-were-going-to-be-made-public” trap. This week the leader of another organisation fell victim to the “I-didn’t-know-that-my-comments-were-going-to-be-made-public” trap. We often discuss it in our media training courses, especially when talking about live microphones and overheard comments. This time, Vice Admiral Kay-Achim Schonbach, head of the German navy, was forced to resign from his [...]

New Year’s resolutions are easy to think of and even easier to break; people lack the motivation to continue with their healthy eating or promise to drink less. Communicate Media want to ensure that your company sticks to these resolutions about interacting with journalists and improving media relations. 1. When doing media interviews, know what [...]

We’re often asked what will happen next for the media in our media training courses – where’s it going from here? What is next to change and develop? What trends do we see for journalists, PRs and social media? Like so many industries, technology was already disrupting the media world when the pandemic struck and [...]